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Category: Services

Why make my site accessible for blind people if I don’t have blind visitors?

Published October 4, 2026 by Tom

I hear some version of this in almost every first conversation from many organizations, and I have to say it is usually not an inconsiderate question. Most of the time it comes from people who have a budget to defend and want to spend it where it matters, and that is a fair place to start. The underlying question is, with a limited budget and limited staff time, shouldn’t I spend it on something with a higher return? I would go even a step further, there are times when the question is not asked, but it is still in the air. When in order to not offend people, we do not want to have an honest conversation. But this doesn’t make the question go away, and for all practical purposes, this doesn’t have to be an uncomfortable conversation.

So let us take the question seriously, because it deserves a serious answer.

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Braille Production Services announcement

Published May 1, 2025 by Tom

Making Accessibility Tangible: Our New
Braille Production Services announcement
Launch May 1, 2025

At Even Grounds, accessibility isn’t an add-on — it’s at the heart of what we do.
That’s why we are proud to announce the launch of our Braille Production Services, officially available starting May 1, 2025.

What differentiates us from other similar companies is that we are leveraging our 3D design and production services, offering 2D tactile design to create exactly what makes life most accessible to your
clients.

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United Airlines Inflight entertainment with a screen reader

Published August 17, 2024 by Tom

United Airlines has been in the news recently about their accessibility features. One feature, which was introduced in 2019, is not often talked about, the screen reader on the Inflight Entertainment System. On a recent flight, I thought I would document its features. But first, let’s talk about the history of inflight entertainment for blind people.

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Leadership Exchange in Arts and Disability Conference, a conference of inspiration

Published August 12, 2024 by Tom

Last year, I had the pleasure of attending the Leadership Exchange in Arts and Disability (LEAD) Conference, highlighting its exceptional commitment to accessibility and inclusivity. This year, I returned to the conference, which was in Seattle this time, and while it was just as accessible and inclusive as last year, this time I would like to talk about the enthusiasm and innovation. We often hear about what is not accessible, what is not compliant, what we can do better. And I would not argue with this for a second, but I think it is equally important to talk about what works, and celebrate success stories.

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Videos for the Blind

Published May 6, 2024 by Tom

Recently I came across a creative video description service for blind and visually impaired people. The description is text based, and meant to be used by listening to short segments of the video and reading the descriptions. This way it can have more context than an audio described video, while it is fully accessible for deaf blind users. One can request any YouTube videos to be described up to 15 minutes. This service is free of charge.

I asked Zsigmond Peter, the director of the Videó a Vakoknak Alapítvány, in English Video for the Blind Foundation to describe the project for my readers.

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Is Your Audio Guide Part of the Problem or the Solution?

Published March 15, 2024 by Tom

Audio guides can be used in several environments, and if they are structured well, they can provide immense help for visitors. A few ideas where audio guides can be used are:

  • Museums and galleries
  • City tours
  • Parks
  • Zoos and aquariums
  • Botanical gardens

However, I have experienced many instances when otherwise good audio guides did not fulfill their promise and created a less than desirable experience, either because they had a conflicting message on the target audience, or they did not properly serve the people they meant to help.

When you implement an audio guide, it is worth considering the needs of your target audience, and it is a good idea to test it with a focus group.

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Travel Visions Aloha, adventures for the blind

Published March 11, 2024 by Tom

The other day I came across a new article about Travel Visions Aloha for the Blind, which is an organization providing adventures and experiences for blind people, at the moment primarily in Hawaii. Though there are some similar organizations around the world, definitely not too many, so I contacted the owner, Marri Murdoch to learn more about her organization.

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Difference Between the Accessibility Page and the Accessibility Statement

Published February 22, 2024 by Tom

Introduction

There is often much confusion about how to write an accessibility statement or how is it different from your organization’s accessibility page. While there aren’t any rules set in stone, and ultimately you need to create these documents to serve your organization’s needs, generally there is room for both. They each serve a different purpose. In this article I will show you how to approach the two documents.

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